Fractional CMO
As a fractional CMO, I create strategies, elaborate plans, build and manage the Marketing team and external collaborators. I spearhead your Marketing activities to achieve your business goals.
We start with a full audit (a crucial step - an audit will paint a clear picture of your current situation and opportunities), a new or upgraded Marketing plan and then a weekly presence to move things forward.
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TLDR:
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Long-term contract (5 months +)
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Embedded within your team
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Best when you need a Marketing Director who can hit the ground running but you don't have the time or resources to make it happen. Alternatively, a good solution for parental/sick leaves
Marketing Advisor
As a Marketing Advisor, I assist you with your Marketing endeavours. I'm your sounding board and fresh pair of eyes to turn a problem into a fruitful opportunity.
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Areas of expertise: Marketing plan & strategy, Team management / mentorship, Organic traffic / SEO / Content, Brand positioning & messaging, Sales enablement
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TLDR:
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Short-term or project-specific length
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Async and present when needed (not embedded within the team)
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Best when you need a sounding board and support to overcome specific obstacles. Excellent for Marketing managers and business owners
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Mergers
&
Acquisitions
An M&A is one of the most conflicting and difficult company stages to manage. It happens only once or twice in a career so it's difficult to know what is the best course of action in such uncharted waters.
I make this transition smoother for you and your team. I coach management and decision-makers when it comes to managing and announcing the M&A, transitioning the brand and company's activities, and doing so while keeping your Marketing profitable.
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TLDR:
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Your M&A doula
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Before, during and after the acquisition
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Best when you have sold or acquired a company and need an experienced guide
Hours Bundle
Being committed to your business growth pays off!
I offer an Hours Bundle that gives you access to my marketing expertise and saves you big in the long run. I'm here to spearhead your business growth - the more we work together, the greater the impact and the more comfortable your wallet will be.